[Music] – Demilahde – Eniyan

Fast rising star afrobeat sensational singer “Kilasho Oladimeji Oluwademilade” better known as “Demilahde” return with brand new single dubbed: Eniyan “Eniyan” is a Yoruba word which means “Human being”. The new single serves as a follow up to his previously heard Single titled, “Bolu”. The song “Eniyan” is a wonderful number which is a must […]

What Are Marketing Drivers And Why Do I Need Them?

The underlying forces that compel you to buy or pay for certain products and services are called marketing drivers. As an artist, these are the key details you want to be shared with DSP’s like Spotify, Apple Music, TIDAL, YouTube, Soundcloud, Pandora, etc. to help you stand out. In this post, we’ll break down everything […]

Nigerian singer Ruger in Juba ahead of Saturday’s show

Nigerian Afrobeat star Ruger has jetted into Juba ahead of his Saturday show. The artist, whose real name is Michael Adebayo Olayinka, will perform at Nyakuron Cultural Centre. Addressing the media upon his arrival at Juba International Airport, the Nigerian superstar promised a surprise package for South Sudanese fans who would attend the show on […]

How To Determine Your Fanbase

To create a marketing strategy that will reach the widest audience possible, you’ll first want to find out who your fans are. To do this, look for details such as where your audience is based, how old they are, and where they spend time online. Knowing who your audience is can help you build a […]